Thu, July 27, 2023

9:00 AM – 3:00 PM CDT

Ms Gulf Coast Venue (TBD)

Gulfport, MS

Event Duration

6 Hours

$250 (Nonprofit)

Thu, July 27, 2023

Negotiating to Create Value

Learn how to resolve otherwise deadlocked conflicts and transform a good deal into a great one!

People often view negotiation as a two-way street where one party wins while the other loses. The truth is it can be so much more. A successful negotiation is a balancing act between claiming and creating value. This balance is critical yet often misunderstood. Value creation can help resolve otherwise deadlocked conflicts and transform a good deal into a great one. Value creation occurs when solutions are found that benefit both parties or at least benefit one without making the other worse off.

In this workshop, we will explore win-win negotiation, how to approach a negotiation with a win-win mindset, and how to unlock the potential for discovering common interests that lead to both parties leaving the table shaking hands, smiling, and feeling pleased they worked together to make the best possible deal for both parties.

About the Instructor:
Professor Gerad Hardy is a Visiting Instructor of Management at the Else School of Management at Millsaps College and a 25-year veteran of the hospitality and gaming industry. Through a blend of theory and real-life experience, he brings insights from the boardroom to the learning environment of the classroom. Gerad earned his BS in Management from SUNY Empire State College, an MBA from Millsaps College, and is a doctoral student at the University of Dallas. He is also a graduate of the Mississippi Economic Council’s Leadership Mississippi, holds a Lean Six Sigma Black Belt from Villanova University, and is a Leadership Circle certified coach.

Group Pricing & Discounts:
For questions, or to register multiple participants and receive group discounts, please email us at